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Insightful Books

Winning the Loser's game: Charles D. Ellis - His message is very clear. Even the experts have a very difficult time doing better then market returns. 95% can't over the long run and you don't recognize those 5% that can until after the fact. It's a short (135 pages), insightful and easy first book to read about the winning strategy of passive investing.

Wise Investing Made Simple: Larrey E. Swedroe - A very simple short and easy to read book with a lot of wisdom in it. It explores all the arguments against a passive approach to investment and give you many reasons why the obvious may not be valid.

The Only Guide To A Winning Investment Strategy You'll Ever Need: Larrey E. Swedroe - Get the 2005 edition. He provides you with a easy to understand road map to growth and investment opportunities that will help you become a successful investor who consistently makes money rather than loses it. It's one of the most easy to understand "how to" book I have ever read.

The Four Pillars of Investing: William Bernstein, MD - It is very well written and easy to understand. It covers The Theory of Investing, (why the market is smarter then you are) The History of Investing, (How market manias have repeated themselves for hundreds of years) The Psychology of Investing, (Why so many people are there own worse enemy when it come to investing) The Business of Investing, (Why your Broker is not your buddy)

Asset Allocation Balancing Financial Risk (4th edition): Roger C. Gibson - This Updated classic describes clearly the relationship of risk to reward. It uses the history of the market to demonstrate this. A few parts are a bit technical but 95% is very understandable. After reading this book you will better understand that You can design a portfolio that will give you the best return for the amount of risk you are willing and able to take.

The ETF Book: Richard A Ferri - It was just published in early 2008 and is the easiest way to quicky gain a good understanding of the ETF world.

The Only Guide To Alternative Investments You'll Ever Need: Larry E. Swedroe - It was just published in early 2008 and is the easiest way to quicky gain a good understanding of alternative Investments. The book classifies alternative investments into the good, the flawed, the bad, and the ugly. After what happened in 2008 it is a must read for better performance of your portfolio.

The New Retirementality: Mitch Anthony - A lot of insights on why the old concepts of retirement are now out the window. It's about how to build a great retirement on your own terms.

Get A Live: Ralph Warner - Why you don't need to be a millionaire to retire well.

The Millionaire Next Door: Thomas J. Stanley, Ph.D - Surprising insights about the lifestyle of the majority of American Millionaires.

Against The Gods: Peter L. Bernstein - This challenging volume reviews the remarkable story of risk and will help you understand the uncertainties that every investor must face.

Start Late, Finish Rich: David Bach - The simple easy to understand methods of accumulating wealth is a must read for those finding it difficult to set aside money for their future.

The Richest Man In Babylon: George S. Clason - This classic covers the most important factor in accumulating wealth. Read it to your children.